Beats By Dre
Solo Selfie Campaign

Beats Solo Headphone Launch Campaign
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Beats is a brand that lives, mirrors and creates culture. For them access to celebrities is currency. So we took the popular selfie and upgraded it utilizing the iPhone’s slo-mo feature essentially creating the Solo Selfie that shows off a 360 view of each featured talent in their 'natural habitat' while also starts and ends on the iconic headphones.